In 1985 Cem Berter aka Jamie Lewis made his first appearance as DJ on the swiss clubs circuits playing classic disco and Funk, but it wasn’t too long before he soon become heavily involved in the developing House music scene in the late eighties thanks to his love and passion for music. From 1987 to 2004 he owned one of the first and most famous record-shops in Switzerland (Dee Jay Service in Winterthur).

He produced his first records in 1992 for the Italian label UMM & in 1997 he created his own record label Purple Music, recognized today as one of the most impressive house music label worldwide with artists, producers and remixers like Bob Sinclar, KOT, Sandy Rivera, Dimitri from Paris, Brian Tappert, DJ Pippi, Cerrone, Michelle Weeks, Lisa Millett, Michael Watford, Andrea Love, Jocelyn Brown, Alfred Azzetto, Panevino etc.